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 Strategic Planning |
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Through all stages of development, strategic planning is the foundation for on-going growth and profitability. |
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Strategic Business Planning
• Business objectives
• Critical success factors
• SWOT analysis - Strengths, Weaknesses, Opportunities, Threats
• Total and segment market analysis
• Budgets
• Marketing strategies
• Operations plans
• Organization design and development
• Operational, management and financial controls
Corporate Finance
• Financial analysis
• Capital recommendations
• Lender negotiation assistance
• Acquisition analysis
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MWE’s Strategic Planning & Advisory Services Practice Group has counseled numerous companies in the development and implementation of sound business plans to facilitate growth. By defining business objectives and identifying realistic market, operational and financial targets, our professionals provide a critical weapon in the corporate arsenal. Our detailed analytic process assesses every functional area within the company. The resulting business plan allows management to measure actual performance against established targets, remedy deviations through corrective action and make favorable financing and investment decisions.
No matter what stage of development a company has reached, the ability to anticipate and respond to market change or opportunities will determine its competitive position, profitability and cash flow, and in the case of a public company, stock price and market capitalization. Without a well constructed strategic plan, that ability will be significantly impaired or nonexistent.
Strategic planning is not merely an expedient method of raising capital. The strategic plan offers companies the opportunity to objectively and methodically manage and control their growth and development. Enlightened management teams recognize that by defining business objectives and identifying realistic market, operational and financial targets, strategic planning becomes a critical weapon in the corporate arsenal. As the product of a deliberate, meticulous planning process, the strategic plan is foremost an indispensable operating tool and, secondarily, a vehicle for raising capital.
Margolin, Winer & Evens LLP is one of the largest accounting and business advisory firms in the Northeast. Since 1946, clients in diverse industries and professions have relied on MWE’s extensive expertise and experience in structuring healthy companies for continued growth and restructuring troubled companies as viable business entities.
At MWE strategic planning is a highly specialized discipline. Our Strategic Planning & Advisory Services Practice Group has advised numerous companies at virtually every stage of development, size and description in the production, implementation and monitoring of strategic plans to facilitate growth strategies based on sound fundamentals.
MWE’s approach entails a significant analytic process that begins with defining business objectives and critical success factors. The business objectives establish a reference point for the company’s marketing strategy, organization and management, operations and financial performance. The critical success factors provide the milestones for measurement. They constitute the mechanism by which the strategic plan is benchmarked and facilitate the formulation of action plans and budgets.
Working from these fundamentals, MWE guides the management team through a rigorous analysis involving every functional area within the company. The process encompasses management and human resources, physical plant and operating structure, workflow, customer relationships, inventory management, the correlation of inventory to sales, and total and segment market analysis.
From this process flows a strategic plan - a hard-edged document that permits actual performance to be measured against established targets and variations to be remedied through corrective action. Impacts on revenue, cash flow and profitability can be assessed and adjusted. Changes in industry direction or consumer preferences can be monitored and addressed to sustain or enhance competitive positioning. Additionally, the need for deployment of resources and technologies can be identified and scheduled.
The strategic plan also serves to generate favorable credit and investment decisions, and forms the basis for action once the investment is made. As part of this process, MWE recommends the level and type of financing appropriate for the company and introduces financing sources. Post-financing, our guidance focuses on assisting management in implementing the business plan, measuring progress against pre-established performance standards. Working closely with the management team, we help assure the company’s orderly growth, revising and updating the business plan as needed.
The professionals who comprise our Strategic Planning & Advisory Services Practice Group represent the highest standards of achievement in the field. Many are active in leading business associations such as the American Society for Public Administration, International City Management Association, New York City Chamber of Commerce, Long Island Venture Group, Hauppauge Industrial Association, Long Island Forum For Technology and Long Island Software Technology Network. Group members frequently lecture to professional and business organizations and have authored for leading journals and publications.
Whatever your stage of development, MWE has the unparalleled expertise to help you devise and implement a strategic plan that will lead your company to growth and profitability. As your strategic business consultants, we will be there with you every step of the way, ensuring that the full value of our service shows in your bottom line. We call it turning vision into value. You’ll call it one of the best strategic management decisions you’ve made.
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